22 Calls-to-Action to Help Increase Conversions on Your Website

calls-to-actionSurely, if you want to increase conversions on your website, you need to start using calls-to-action. A call-to-action is a phrase or sentence that encourages your visitors to take a specific action, such as making a purchase, booking an appointment, or scheduling a consultation. So, it follows then In this blog post, we share 22 great calls-to-action that you can use on your website!

Let’s begin…

“Buy Now!”

“Get Yours Today!”

“Shop Now!”

“Add to Cart”

“Check Out Now!”

“Sign Up Now!”

“Join Now!”

“Download Now!”

“Start Your Free Trial Today!”

“Schedule a Consultation Now!”

“Book Your Appointment Now!”

“Request a Quote Today!”

“Find Out More Here!”

“Read More Here!”

“Get Started Now!”

“Watch the Video Now!”

“Download Our Free eBook!”

“Take the Quiz Now!”

“Enter to Win Now!”

“Get A Free Estimate”

“Claim Your Free Gift!”

“Schedule Your Visit”

These are just a few examples of great calls-to-action you can use on your website. Also, remember, the goal is to get your visitors to act, so make sure your call-to-action is clear and concise.

When you put your calls-to-action on the page, it is best to keep a few things in mind.  First, make sure the call-to-action stands out. This means using colors, fonts, and other design elements to make the call-to-action pop. Second, you want to use persuasive language. Use words that will encourage your visitors to act, such as “free,” “now,” and “instant.”

Positioning Your Calls-To-Action

Moreover, you want to ensure your call-to-action is visible on the page in key areas. Don’t hide it at the bottom of the page or bury it in text! Too, place it above the fold so your visitors see it when they first arrive on your website.

In addition, you have the option to place them in the middle or end of your page. For one, a great strategy is to sandwich your content between calls-to-action. Therefore, your calls-to-action have lots of visibility.

Smart Calls-To-Action 

Finally, there is one strategy that stands head-and-shoulders above other call-to-action strategies. This strategy outperforms the conversions of other calls-to-action by more than 200%. This is the Smart Call-To-Action which personalizes the CTA according to the interest of your audience. For example, your visitor is looking for solutions to their problem. Thus, your CTA links to a video to educate them about their options. On the other hand, the visitor is ready to buy but needs information about your credibility and authority. In that case, your CTA links to testimonials, case studies, or positive reviews.

If you see a need for help with increasing conversions and getting more out of your website, blog, and sales process, give us a ring or drop us an email. We are here to help when you need us. The consultation is free, and the insight you gain is worth your time even if we decide it’s not a perfect fit.

Ken Leib
Traffic & Conversion Analyst
Hi Octane Metrics LLC
email: Ke*@my*******.com
phone: (513)463-7269


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