How the Age of Cancel Culture Affects Your Business
Managing and marketing your reputation has never been more important than in the age of cancel culture. Today, it’s critically important to understand how your online actions could impact your business. Too often, instead of just disagreeing and working together on a mutual solution to a problem, people want revenge.
What is Reputation Marketing?
Everybody knows what online reviews are. As a matter of fact, almost everybody uses them to make purchasing decisions. In fact, an enormous number of people even look at online reviews as being just as trustworthy as word-of-mouth. Factually, 91% of people between 18 and 34 trust reviews as much as personal recommendations.
Simply put, reputation marketing is the process of making sure people know about your great reputation. Why is this important? Because what good are all those five-star reviews if no one knows they exist!
How Can I Market My Reputation?
In simplest terms, marketing your reputation is about making sure your customers and potential customers see all your wins.
Did you just receive a five-star review? It’s time to tell people about it! Did one of your customers just leave you a powerful testimonial? Where can we share it?
This can be done on social media, through advertising, and even on your website!
In the Age of Cancel Culture, Do I Need Someone to Help with My Reputation Marketing?
When you get expert assistance marketing your reputation, you’ll find there are many places to market your reputation. Using proven strategies, you leverage your 5-star reviews by placing them where they belong – in the spotlight!
That’s why our team of experts are standing by to help. So, if you’re ready to reach more customers than before thanks to the power of a 5-star reputation, simply contact us today. We have a 5-star team ready to assist you in getting started!
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Traffic & Conversion Analyst
Hi Octane Metrics LLC