Most certainly, reviews are the social proof you need to show leads you’re a business worth dealing with. However, the highly coveted five-star reviews are the ones that truly push your business above average in the eyes of potential customers.
A five-star review shows that whoever wrote it was 100% satisfied with your product or service. They have no problem endorsing you.
So, how do you get more 5-Star Reviews?
There’s no magic trick, but you can implement some common-sense practices into your business model.
Provide Stellar Service:
First, the most obvious tip is to focus on offering the best service possible. So, don’t cut corners! Next, go the extra mile for each customer! Finally, always make things right when things go wrong. Oftentimes, this strategy changes a one-star review into a four-star or five-star review. Frankly, this makes a great impression on people who read both positive and negative reviews. In fact, consumers (89%) are more likely to use businesses responding to both negative and positive reviews. They want to see how ethical your business is.
If you want a five-star review, provide a five-star service!
Entice Satisfied Customers:
Unfortunately, people are naturally inclined to issue reviews when they’re unsatisfied. Most satisfied customers just go on with their lives.
That means people are more likely to leave BAD reviews!
If you want to get five-star reviews from your satisfied customers, remind them with a carefully worded request. Also, consider an ethical bribe such as a discount on a future purchase. However, do not make offers dependent on leaving a positive review. Thus, offers or incentives that are only dependent upon leaving a review are ethical.
Use Visual Cues to Encourage 5-Star Reviews:
Whenever you send an invoice or print a receipt, include the URL to your review site. Perhaps, you have space on the product page of your website. Then, make the option to review obvious without necessarily asking.
This can be a subtle reminder to review without requiring any extra work on your part.
How we help companies get more 5-Star Reviews:
Notably, getting more reviews doesn’t have to be hard. Indeed, you just need to have a proven strategy and the right tools.
First, we help train your staff. Then, our joint efforts put the best practices in place. Finally, we approach your customers in the best viable way to encourage more positive reviews. Moreover, our approach also seeks unsatisfied customers before they leave a negative review!
This results both in fewer negative reviews but also delivers more positive ones! Once we build your 5-star reputation, our efforts are not complete. Now, we market the authority and credibility of your 5-star reputation for more conversions, customers, and clients.
If you want to see a demo of exactly how we accomplish this just let us know. We are happy to help!
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Traffic & Conversion Analyst
Hi Octane Metrics LLC